Identify your habits and then decide which ones you want to change or replace. The Power of Habit Summary Most of us have habits that we aren’t even aware of. He was a reporter for The New York Times and is the author of two books on habits and productivity, titled The Power of Habit: Why We Do What We Do in Life and Business and Smarter Faster Better. Anyone interested to learn how to use why to get desired results.Ĭharles Duhigg (born 1974) is a Pulitzer-prize winning American journalist and non-fiction author.People who need to use persuasion to generate sales or inspire change.Readers who are interested in persuasive and leadership oriented books.The book has reached the best seller list for The New York Times,, and USA Today It explores the science behind habit creation and reformation. The Power of Habit: Why We Do What We Do in Life and Business is a book by Charles Duhigg, a New York Times reporter, published in February 2012 by Random House. Why We Do What We Do in Life and Business
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